rf.Riccardo Ferri Back to the portfolio

Case study / CESO / 2025 → 2026

The same event.
A different experience.

From building the website in 2025 to its 2026 redesign. I worked on development, visual identity and, above all, how people find information and use an event page, on desktop and mobile.

Explore the transformation
CESOComitato Eventi Sportivi Oltrepò
The redesigned CESO homepage (IT, 25/09/2026)
The redesigned event opening on mobile (IT, 25/09/2026)
UI / UX

One project, from first impression to fine detail.

Redesign implemented · available as a preview

My role
UI/UX design, development and maintenance
The scope
Bilingual website, events, archive and projects
The foundation
Astro · Svelte · TypeScript

01 / The heart of the work

Information becomes action.

A race, an outdoor experience and a sports festival need different information. The layout needs room for the story while keeping times, locations, routes and documents within reach. Compare the real pages inside two phones, or switch to the desktop view.

Project screenshots

The button loads both real websites right here. Scroll inside the frames, open menus and panels, and try the actions.

01BeforeThe version on the main domain
Freccia dei Vini / informazioni e strumenti / Before (IT, 25/09/2026)
02The redesignThe preview version
Freccia dei Vini / informazioni e strumenti / The redesign (IT, 25/09/2026)

When, at a glance.

Date and time have a clear hierarchy. The calendar action sits next to the information it refers to.

A place is also an action.

Start and finish remain readable with the map closed. Each location can be opened in Maps.

The route that works for you.

GPX for a navigation device or Komoot to explore: the choices are explicit. Panels keep the tools together.

Freccia dei Vini / a closer look at the tools. Numbered callouts connect UX decisions to the elements in the screenshot.On desktop: index on the left, story in the centre, tools on the right. Information and actions accompany the reading.

Italian screenshots from 25 September 2026. Live sites may change; in English they open the EN version. If a page does not load inside its frame, open it in a separate tab.

01

Read or go straight to the point

The index follows the story. Shortcuts lead to practical resources: distinct routes for people exploring and those who already know what they need.

02

Mobile has its own design

Dates and locations remain available with the map closed. Routes and documents expand on demand; shortcuts open the relevant panel.

03

Small actions, considered carefully

Open a location in Maps, add a date to a calendar, view a document or download a GPX: actions follow the materials available for each event.

02 / A change in scale

History becomes a journey to explore.

The history page already existed in my website. The redesign changes its presentation dramatically: years, events, images and a visual path build a richer narrative. The desktop comparison makes this transformation clear; the work also covered smooth scrolling on smartphones.

One year, two ways to tell its storyProject screenshots

Three internal views of the same year in both versions. Each screenshot appears in full, without additional cropping; activate the real sites to explore the entire page.

The button loads both real websites right here. Scroll inside the frames, open menus and panels, and try the actions.

01BeforeThe version on the main domain
Storico CESO / 2021 / Before (IT, 25/09/2026)
02The redesignThe preview version
Storico CESO / 2021 / The redesign (IT, 25/09/2026)

Italian screenshots from 25 September 2026. Live sites may change; in English they open the EN version. If a page does not load inside its frame, open it in a separate tab.

03 / A more considered identity

First impressions are part of the project.

For Home and About, the main change is visual: typography, spacing, image composition and consistency between pages. The aim is a more professional, recognisable presence for the committee.

Home

The main message has more room. Images, the calendar and event entry points establish a clearer visual rhythm.

Before
Home — Before (IT, 25/09/2026)
Redesign
Home — Redesign (IT, 25/09/2026)

About

History, values and support for sport gain a more intentional composition, consistent with the new identity.

Before
About — Before (IT, 25/09/2026)
Redesign
About — Redesign (IT, 25/09/2026)

04 / A space that was missing

Projects get a home of their own.

I added a Projects section from scratch: a catalogue and dedicated pages for initiatives and commitments that continue beyond an individual event. The dedicated space is new; some content, such as support for show jumping, already existed elsewhere on the site.

Before: no dedicated Projects section

Explore the Projects section ↗
Explore the Projects section (IT, 25/09/2026)

05 / Behind the scenes

From design to a system that lasts.

In 2025 I built the new website and integrated the previous domain, handling client requirements, publishing and maintenance. I also created Photoshop posters and versions for the website and social media. In 2026 I implemented functional improvements, a visual redesign and changes to part of the architecture.

Three needs, one project

Before, during and after an event.

I worked on finding events, preparing to take part and revisiting their history. The 2026 redesign takes this journey further, down to the details of each event page.

01 / Discover

The event ends. Its page stays.

On the previous website, managed by another company, past events disappeared from the listing. I built a dedicated archive in my website: text search, year and category filters, a list and an interactive map.

The same results can be explored as cards or map markers, with links to the individual events.

Explore the calendar and archive
02 / Tell the story

The committee’s journey, year by year.

I created a History page separate from the calendar: a timeline of events, images and links telling the story of the committee’s development and its ongoing work in the local area.

In the redesign, navigation by year and a visual path guide the story, with particular attention to smooth scrolling on phones.

Explore the history
03 / Guide

Useful information comes first.

For the redesign, I refined the UI and UX of event pages on desktop and mobile: content hierarchy, actions and resources relevant to each event, from races to local outings and gatherings.

Dates, locations and contacts remain within reach; schedules, routes, registration and results appear when available.

See the UI and UX decisions

The archive and history are part of the evolution of the website I built in 2025. Links open the implemented 2026 redesign in a new tab, available on the preview subdomain and not yet active on the main domain.

Inside the redesign: UI and UX decisions

From user needs to interface decisions

What is someone looking for when they open this page?

I used this question to organise access to information while preserving the original story and resources. A race, an outing and a sports festival call for different information.

Cycling race
Freccia dei Vini

Timings, start and finish locations, the route and race documents. Previous editions remain linked, with results and resources where available.

Open the event page Freccia dei Vini
Exploring the local area
Anello DiVino

How to take part, where to meet, which route to choose and GPX tracks. FAQs and practical guidance help visitors prepare for the outing.

Open the event page Anello DiVino
Sport and community
Festa dello Sport

The programme, venues, activities and guests. The page highlights information that helps visitors decide when to arrive and which sessions to attend.

Open the event page Festa dello Sport
Two ways to browse
I separated the article’s contents from shortcuts to the map, routes, documents and contacts: visitors can read at their own pace or go straight to a resource.
Mobile, considered in detail
Dates and locations stay visible when the map is closed. Routes and documents expand on demand; shortcuts open the relevant panel. Menus and bars adapt to the available space.
Care in the small interactions
Opening a location in Maps, adding the date to a calendar, downloading a GPX or using an app’s QR code. Clear labels and consistent controls guide each step, also in English.

These decisions document the work and its usability goals. They are not associated with measured increases in traffic, registrations or sponsorships.

A new edition without rebuilding every page

01

Catalogue and content

Event data and IT/EN text compose the layouts. Languages share assets; programme, routes and documents follow the available content.

02

Validated references

The previous edition’s title, year and cover are resolved from the catalogue. Unknown references, self references and invalid dates cause explicit build errors.

03

Fallbacks and continuity

Without a cover, the previous edition remains a text card. Components, operational guides and dedicated tests support maintenance.

Try the rules in the laboratory ↗
Comparison context

Before and after compare two 2026 versions of my website. The site preceding my involvement was managed by another company. The redesign is implemented and available as a preview; the main domain still serves the previous version. The 25 September 2026 captures reused some assets between revisions: they are not complete historical copies and do not demonstrate measured traffic or conversion gains.

Before my involvement / 2022 archive

The 24 May 2022 Wayback capture records the old domain. It is not the visual baseline for the 2026 redesign.

Open the Wayback Machine capture ↗

Interested in the process behind the result?

Let’s talk ↗